Live streaming, the real-time broadcast of video over the internet to any connected device, is arriving inside a cryptocurrency trading application. KuCoin, a global cryptocurrency platform based in Providenciales, Turks and Caicos Islands, will carry the official live broadcast of Tomorrowland Belgium 2026 through its app. The coverage reaches fans worldwide and runs across both weekends of the festival.
What is being streamed
Tomorrowland is a music festival held in Belgium. KuCoin's arrangement covers two stages: the main stage and the Freedom stage. Both will be available live during each of the event's two weekends, giving viewers simultaneous viewing options throughout the festival run.
The word "official" in KuCoin's framing carries a specific meaning. It describes a licensed broadcast right, not informal footage captured and shared by attendees. That distinction matters for the longevity and legal standing of the stream inside the app.
What KuCoin is
A cryptocurrency platform is an online service where users buy, sell, and hold digital currencies. KuCoin describes itself as a leading global operator in that space. The company lists Providenciales, in the Turks and Caicos Islands, as its registered base.
What the release does not say
KuCoin issued this announcement on July 16, 2026, but disclosed no financial terms for the Tomorrowland arrangement. There is no figure given for viewership targets, expected user acquisition, or the cost of broadcast rights. The release does not specify whether watching the stream requires an active KuCoin trading account or is open to any app user.
Those omissions are not small. Placing live festival content inside a trading application is a departure from a crypto exchange's core function, and the release offers no data or stated objective by which the campaign's performance could be measured.